Diary of a UGC Mom: Day 7
- 15 minutes ago
- 4 min read
If you're new here, I'm an AIM mom. That's a mom doing the Anti-Influencer Method course. You've probably seen it around.
I want to start this blog post by saying that I know a lot of moms hate on women who sell courses or guides. I saw it in the group again this week.
Part of me understands this. There are a lot of useless courses out there, courses written by AI, etc.
But if a course is carefully written by a woman who has the experience to back it up, if it's full of what she's learned, time she's invested and carefully put together into a high quality class...why do moms hate so hard on that?
Men sell courses. Organizations sell courses. Schools sell courses.
I think moms frown on women selling courses because we hold as a value giving away what we can do and what we know for free.
Moms volunteer. We volunteer in schools, afterschool programs, and with our kids' sports programs. We give our time freely. It's part of being a mom. We're used to working for free and seeing another mom get paid for her skills or time feels rude in some way. It triggers something. It feels selfish.
But the reason so many moms are struggling financially is because a lot of us don't know how to monetize our skills. If a woman who has learned to do that values her expertise enough to create a paid course, is that a bad thing?
No.
You will never do what you demonize. If you dislike women who earn well by creating products (physical or digital) out of what they know and teach, you'll never be able to do that for yourself. If it makes you feel honorable to work for free forever, do that. But bills and Target charge us real money.
We need real money to live this real life.
There's enough to go around. We can all earn. We can all pay each other for our time and skills.
And there's a big difference between a mom casually giving advice fo free and a mom who puts together a course over months and months based on years of expertise.
Can we start valuing women's time?
Anyway, in my last diary entry I talked about starting my UGC book business. I realized that the type of User Generated Content I wanted to create was book related.
And.... I have my first client.
I credit the AIM course for helping me get the confidence to create a clear vision for myself and this businesses. It's funny because I had this idea (well, a version of it) months ago but gave up on it. I didn't know how to get it up and going or if anyone would be interested.
I had low-business esteem.
This week, I restarted the website, laser focused the mission (UGC book content for authors) and started working. I created a bunch of sample content in Canva and started posting.
I know an author who desperately needs content (as so many of them do) and took a leap of faith. It paid off.
I'm a bit worried about how much time this will add onto my workload, but if I'm being honest, creating graphics has never been easier. I use Canva with a little help from Google Gemini for editing and each graphic takes around 30 minutes.
my goal is to be able to hire moms who love creating book content so I can focus on bringing new authors on board.
And you know what? I'm going to do it. I feel this calm confidence because I know what I'm doing now.
Something I learned in AIM is that I had to get over my fear of being very successful. I didn't realize it, but I'd placed a cap on what I believed I could make in my mind.
Right now, I'm focusing on building a solid foundation for my book UGC business. You really have to tune out all of the noise and opinions of others and build what you want to build.
If you want to start a businesses, I'd focus on digital services and UGC rather than selling tangible products unless you have a lot of time and capital to start from scratch.
If you're just getting started, what I learned in the Attraction Marketing video under the "Freelancing" module is that you need to come up with an Attraction Statement.
Come up with the one phrase re: the problem you solve for your clients. Example: "I help business owners take control of their crazy inboxes" (for a virtual assistant).
In this module you learn how to clearly market your business.
"Market my business online...noooooooo!" -literally me.
I get it. But there's no way around putting yourself out there. This video makes how to do it plan and removes that emotional block a lot of us have.
My favorite tip from this module is: "You're not bothering people, you're helping people."
Also: "Folks don't hire the best people, they hire the ones they connect with."
You don't have to be number one. You just have to know how to help solve a problem and be you.
I wish I'd taken this course ten years ago. I would have been more confident and just had a clearer sense of what I wanted to achieve and how.
Next week I'm focusing on bringing on another client. In my back pocket, I have everything I learned from the Client Red Flags module. There's one part where you learn to deal with the client who says, "I need help with everything." There was a time I would have been so quick to say, "OK!" and then burn myself out just so I'd keep them.
But the module explains that you don't do that. You say, "I do _____, but I can help you find someone who does ______." You are not a begger. You don't need to take on every job.
Really, one of the biggest things you learn from AIM is self-respect.
If you're stuck in that 500 different gigs and side hustles loop of doom...yeah, I'd lock into this and learn how to do things differently.
Until next time! Thanks for reading!
xo Bunmi
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